Jason Theodor
Jason Theodor (aka jted) is a Creative Consultant, Creative Director, Creative Writer, Creative Speaker, Creative Teacher.
The Creative Method and Systems is the culmination of 5 years thought on the subject of creativity, with the aim to take ideas to the next level and actualize them.
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April 12th, 1:37pm
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JasonTheodor.com Blocked By Government
This is the first ad to really get my attention in a long time. It came via a re-tweet by Cory Doctorow, an author and frequent contributor to BoingBoing.net.
RT @_gower: @doctorow The Digital Economy Act takes its first victims! http://bit.ly/bRt7
It completely disrupted my attention (and my tangental web flow), and got me to ask a lot of questions. What might happen to the future of the internet if we don't keep it open and protect it? Is it a real possibility that some of my favourite sites might get blocked by my government? The Pirate Party UK, the purveyors of this creative 'interstitial', believe that England's Digital Economy Act might try to put the proverbial genie back in the bottle to control it again. They are staunch proponents for copyright reform, and launched this viral campaign to spread their message. Anyone can "block" a website and send the link to a friend, jarring them out of their complacent clickery. For instance, if you want to access JasonTheodor.com, you might just butt heads with the Canadian government. This is a great example of how interruptive advertising is effective when used to suit the media AND the audience.
